Home Blog Karol selected to form part of new creative network

We’re thrilled to have teamed up with agencies from across the UK to create a revolutionary new offer in marketing services – The Hyperlocal Everywhere™ Network.

Along with Karol, the new network consists of four other award-winning regional strategic communication specialists – Freshfield, purplefish, Spring, and Plinkfizz – covering the North East, North West, Midlands, South East and South West of the UK.

The Hyperlocal Everywhere Network aims to a bring local and regional dimension to national marketing campaigns across media and blogger relations, social media, events and design and branding and will provide clients with a unique combination of national reach and regional expertise. It offers some of the best marketing talent in the country with direct access to regions in order to get to the heart of a specific geographic or demographic community.

Designed as a platform for marketing communications and specialising in immersive community engagement, the network will enable brands, organisations and governing bodies to get closer to the people they need to target in order to deliver behavioural change.

Speaking at the launch of the new network, our MD Stefan Lepkowski said: “Organisations who want to communicate national messages at a local level will find this initiative gives them a unique and compelling proposition. Whilst many agencies, especially the big London outfits say they are able to execute national campaigns successfully at a local level, this normally relies on them attempting to reach journalists they don’t know whilst having limited understanding of regional agendas, or co-operating with freelancers on a stripped down budget who are simply not geared up with the necessary resources. By using award-winning, owner-managed local agencies with local knowledge and a vested interest in their region, clients can be assured of commercially competitive campaigns with high-impact national and regional results.”