Karol Marketing / Fusion is fully committed to promoting diversity, equality and inclusion in the workplace where all employees, clients, and partners feel valued, respected, and empowered. As a public relations agency, we recognise the power of communication in shaping narratives, influencing perceptions, and driving change. Our success is built on respect, fairness and ethical conduct, both within our organisation and in our interactions with clients, partners, and the public.
Our DE&I policy reflects our dedication to ensuring our workplace and our work reflect the diverse world we serve.
- Diversity: recognising, respecting and valuing the differences in our people’s protected characteristics, backgrounds, skills and experience and encouraging gender diversity, age diversity, ethnic diversity, diverse physical ability and neurodiversity in our workforce.
- Equality: providing equal opportunities and fairness for all employees, workers and job applicants, in addition to third parties that we work and engage with and eliminating unlawful discrimination.
- Inclusion: ensuring a workplace culture that is fair and safe for all staff, that values our differences and enables each person to be themselves, achieve their potential and thrive at work.
Karol Marketing / Fusion has several key principles to promote equality and diversity in all its activities to promote inclusive processes, practices and culture:
- We will strive to work to eliminate any unlawful or unfair discrimination including direct or indirect discrimination, discrimination by association, discrimination linked to a perceived characteristic, harassment and victimisation.
- We will remain proactive in taking steps to ensure inclusion and engagement for all the people who work for and with us.
- We will continue to strive towards a culture that is diverse and inclusive that recognises and develops the potential of all staff and service users.
- We recognise the business benefits and opportunities of having a diverse community of staff who value one another and realising the contribution they can make to achieving Karol Marketing / Fusion’s aims and objectives, and continued growth in the market.
This includes promoting diversity, equality and inclusion for all irrespective of:
- age *
- disability *
- ethnicity (including race, colour and nationality) *
- gender *
- gender reassignment *
- religion or belief *
- sexual orientation *
- marriage and civil partnership *
- pregnancy and maternity *
- refugees and asylum seekers
- people with diverse communication needs
- ex-offenders
*Under the Equality Act (2010) these are known as “protected characteristics”.
Principles
Our values are well documented and briefed to all our staff, and we expect all those who work for and with Karol Marketing / Fusion to read and be familiar with our Diversity, Equality and Inclusion Policy. To ensure the success of this policy we will:
- Review and update our policies regularly to reflect best practices in DE&I.
- Establish clear reporting channels for concerns relating to discrimination, harassment or ethical misconduct.
- Implement equitable hiring and promotion practices, including diverse hiring panels.
- Hold leadership and management accountable for fostering an inclusive workplace.
Getting Involved
We are proud to highlight some of the enhancements we have recently made to our policies and processes to support our DE&I goals:
- Introduced a flexible working policy to support our colleagues’ work-life balance.
- Enhanced family friendly policies and introduced additional return to work support for those going on and returning from parental leave.
- Supported various charitable initiatives alongside local fundraising.
- Launched our community volunteer programme and dedicated xx hours/days per year to volunteering activities.
- 48% of our work in 2024 was for clients who support underserved people and communities.
- Continue our workforce development programme to support colleagues in their career progression.
- Dedicate xx hours by our directors to support our sectors and professional bodies.
